Tyler Narducci - $2K Daily Ad Spend Strategy
Summary:
Tyler Narducci, a marketing agency coach, discusses his business and services, including lead generation, sales, and fulfillment. He emphasizes the importance of focusing on results rather than services when creating ad copy and targeting niche audiences on platforms like Facebook. Tyler also explains the process of booking calls and the role of his in-house closers in closing deals. He highlights the need for clear communication with clients about KPIs and offers different payment options for his coaching program. Tyler's team provides white label fulfillment services to clients, ensuring a comprehensive solution for their marketing needs. Tyler Narducci discusses his white label fulfillment services and how his company provides coaching to clients. He explains the process of onboarding clients and the communication channels used. Tyler also shares that his company has transitioned from using white label fulfillment partners to in-house fulfillment. He discusses the advertising strategy for his coaching program, primarily using Facebook and Instagram ads. Tyler emphasizes the importance of long-term follow-up and nurturing leads in the sales pipeline. He also shares insights on increasing show up rates for calls and the benefits of same-day bookings.
Takeaways:
Tyler Narducci, a marketing agency coach, discusses his business and services, including lead generation, sales, and fulfillment. He emphasizes the importance of focusing on results rather than services when creating ad copy and targeting niche audiences on platforms like Facebook. Tyler also explains the process of booking calls and the role of his in-house closers in closing deals. He highlights the need for clear communication with clients about KPIs and offers different payment options for his coaching program. Tyler's team provides white label fulfillment services to clients, ensuring a comprehensive solution for their marketing needs. Tyler Narducci discusses his white label fulfillment services and how his company provides coaching to clients. He explains the process of onboarding clients and the communication channels used. Tyler also shares that his company has transitioned from using white label fulfillment partners to in-house fulfillment. He discusses the advertising strategy for his coaching program, primarily using Facebook and Instagram ads. Tyler emphasizes the importance of long-term follow-up and nurturing leads in the sales pipeline. He also shares insights on increasing show up rates for calls and the benefits of same-day bookings.
Takeaways:
- Focus on results rather than services when creating ad copy and targeting niche audiences.
- Booked calls can cost around $30 on average, depending on the industry and offer.
- Conversion rates for scheduled appointments can range from 10% to 20%.
- Offer different payment options and financing to accommodate clients' budgets.
- White-label fulfillment services can provide a comprehensive solution for clients' marketing needs.
Chapters:
00:00 Introduction and Background
01:02 Tyler's Business and Services
02:18 Transition to Deep Done-for-You Services
03:22 Clients at Different Stages
04:29 Common Challenges for Agencies
05:26 Scaling Challenges and Myth of Just Doing More
06:20 Different Stages of Business Require Different Systems
06:50 Qualifying as an Established Agency
08:07 Targeting and Lead Generation
09:32 Lead Generation Strategies: Paid Ads and LinkedIn
11:10 Facebook Ads and Lead Forms
12:28 Ad Copy and Targeting
15:07 Confirmation Page and Conversion Rates
16:19 Booking Calls and Confirmation Page
17:38 Targeting Niche Audiences on Facebook
18:42 Ad Copy and Messaging
19:41 Focusing on Results, Not Services
20:53 Ad Spend and Financing Options
22:01 Importance of Running Ads
23:23 Pricing and Payment Options
25:10 Lead Generation and Scheduling Rates
26:07 Sales Team and Closing Deals
28:10 Handling Different Offers and Downselling
29:11 In-House Closers and Training
30:16 Conversion Rates and Average Ticket Prices
32:42 Expectations for Client Acquisition
33:57 Different Packages and Offers
34:35 White Label Fulfillment
35:01 White Label Fulfillment
36:06 In-House Fulfillment
37:07 Working with Non-Agency Clients
38:31 Number of New Members Onboarded
39:38 Advertising Strategy
41:21 Advertising Platforms
42:22 YouTube Advertising
43:08 Cost per Acquisition
44:00 Ad Spend
45:17 Sales Funnel
46:04 Long-Term Pipeline
48:21 Show Up Rate for Calls
49:29 Increasing Show Up Rate
52:57 Same Day Bookings
56:42 Automated Sales Process
00:00 Introduction and Background
01:02 Tyler's Business and Services
02:18 Transition to Deep Done-for-You Services
03:22 Clients at Different Stages
04:29 Common Challenges for Agencies
05:26 Scaling Challenges and Myth of Just Doing More
06:20 Different Stages of Business Require Different Systems
06:50 Qualifying as an Established Agency
08:07 Targeting and Lead Generation
09:32 Lead Generation Strategies: Paid Ads and LinkedIn
11:10 Facebook Ads and Lead Forms
12:28 Ad Copy and Targeting
15:07 Confirmation Page and Conversion Rates
16:19 Booking Calls and Confirmation Page
17:38 Targeting Niche Audiences on Facebook
18:42 Ad Copy and Messaging
19:41 Focusing on Results, Not Services
20:53 Ad Spend and Financing Options
22:01 Importance of Running Ads
23:23 Pricing and Payment Options
25:10 Lead Generation and Scheduling Rates
26:07 Sales Team and Closing Deals
28:10 Handling Different Offers and Downselling
29:11 In-House Closers and Training
30:16 Conversion Rates and Average Ticket Prices
32:42 Expectations for Client Acquisition
33:57 Different Packages and Offers
34:35 White Label Fulfillment
35:01 White Label Fulfillment
36:06 In-House Fulfillment
37:07 Working with Non-Agency Clients
38:31 Number of New Members Onboarded
39:38 Advertising Strategy
41:21 Advertising Platforms
42:22 YouTube Advertising
43:08 Cost per Acquisition
44:00 Ad Spend
45:17 Sales Funnel
46:04 Long-Term Pipeline
48:21 Show Up Rate for Calls
49:29 Increasing Show Up Rate
52:57 Same Day Bookings
56:42 Automated Sales Process
Podcast created by DashClicks.
Looking for a white-label fulfillment partner or software to run your entire marketing agency?
Create your free DashClicks account now.
Looking for a white-label fulfillment partner or software to run your entire marketing agency?
Create your free DashClicks account now.
